How to Shoot Your Own Campaign Photos

A DIY Guide on how to create high quality photos to feature on your campaign page and share on social media to promote your investment opportunity!

DIY Photography Guide

Follow these tips to capture high-quality images on a smartphone. 

• Lighting: Natural light works best. If indoors, try to shoot near windows or in well-lit areas.
• Framing: Avoid busy or distracting backgrounds. Keep the focus on you and your business.
• Camera Quality: Use a smartphone or camera with a high-quality lens. Keep the camera steady and avoid shaking.
• Clean the lens: Dust, lint, and fingerprints can make photos look fuzzy or washed out.
• Avoid zooming in: Digital zoom can decrease image quality and make photos blurry. 
• Adjust exposure: Brighten or darken the scene to turn a bland image into something more striking. To adjust the exposure on an iPhone or Android, open the Camera app, tap the screen to show the exposure setting, and then drag up or down to adjust 
• Get creative with angles: Try different perspectives and framing to make your photos look more professional. 
• Hold your phone steady: Use a firm grip and keep your elbows close to your body to avoid blurry photos. You can also use a tripod or a stable surface to rest your phone.

Photo Categories

We recommend you capture at least 10 high-quality photos that showcase your business and its products, with 5 of those photos being in landscape orientation, and five being in portrait orientation. All of the below categories might not apply to you, but capture the ones most applicable! 

• Business Owner:

  • Headshot: A professional, clear image of you in your workspace.
  • Candid: A natural shot of you working with customers or in action at your business.

• Brick and Mortar Space:

  • Interior: A wide shot of your store or workspace.
  • Exterior: A photo of your storefront, especially if it has unique or inviting features.
  • Owner in Front of Store: A shot of you standing in front of your business location.

• Main Product:

  • Product in Use: Show your product being enjoyed by a customer or client.
  • Close-Up of Product: Capture your product or service in detail. Make sure the image is clear and well-lit.

• Workspace (if applicable):

  • Interior of Workspace: Showcase the space where you create or operate.
  • Owner Working: A candid shot of you or your team in action.

• Staff (if applicable):

  • Group Photo: If you have staff, capture a shot of your team together.
  • Action Shots: Take photos of staff working in the business or interacting with customers.

After you've finished your photo shoot, send at least 10 of the images you like the best to your Honeycomb Onboarding Rep and we'll work with you to create your investment campaign page! 

Photo Examples

Check out the example photos below from various successful Honeycomb businesses!

Business Owner Headshot:

Brick and Mortar Space:

Main Products:

Workspace:

Staff and Employees: