Second Touchpoint Messaging Templates

Text and Email templates to follow-up with your category 1 investors. Pick which ones you like and adopt them to your own voice!

 

Second Touchpoint Templates: 2-3 days before launch

Follow-up Text 1 | Follow-up Text 2 | Follow-up Email 1

Follow-up Text 1:

I wanted to follow up with a reminder that my investment offering with Honeycomb Credit will be going live in a few days, on [Launch Date]. I really appreciate your interest in investing in my business! My Honeycomb rep told me early investment momentum is critical to the offering's overall success. Can I count on your investment in the first 1-2 days of the offering? I'm looking to build momentum before opening up the opportunity to my broader following (like my social media audience). Let me know if you have any questions! 

Follow-up Text 2:

Only a few days until my investment offering goes live on [Launch Date]! Thanks so much for your interest in investing. I'm sharing the opportunity with a few family, friends, and close contacts first, before opening it up to the business's broader following. This is my way of thanking all those who are close to me for their support of my business over the years. It's time for me to repay you, literally! You can check out Honeycomb Credit's website to see similar offerings and create an account ahead of [Launch Date]. Investments in the first 1-2 days build important momentum or "social proof" so I really appreciate your interest! 

Follow-up Email 1:

My investment offering with Honeycomb Credit will be launching in a few days! Thanks so much for your interest in investing.

I'm going to my close friends, family, and supporters and sharing this opportunity with you first, before opening it up to my business's broader audience. Early investments are key to having a successful offering - my goal is to raise $X [48 Hour Funding Goal] in the first two days. I'd love to see you become an early investor in this opportunity. 

You can check out Honeycomb Credit's website and create an account ahead of [Launch Date]. I will follow up with you with my dedicated offering page so you can check it out! 

I decided to go this route for funding to thank those who've supported my entrepreneurial journey and allow them to share in my business's future financial success. It's time for me to repay you, literally! 

Happy to answer any questions.