---
title: Investment Perks
description: Perks can serve as a powerful incentive to increase the average investment size in your offering. Use perks as a way to motivate your community to invest larger amounts.
---

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1. [Honeycomb Flight Plan](https://smallbusiness.honeycombcredit.com/migration/flightplan?hsLang=en)
2. [In-Flight](https://smallbusiness.honeycombcredit.com/migration/flightplan/in-flight?hsLang=en)
3. [Miscellaneous](https://smallbusiness.honeycombcredit.com/migration/flightplan/in-flight?hsLang=en#miscellaneous)

# Investment Perks

## Perks can serve as a powerful incentive to increase the average investment size in your offering. Use perks as a way to motivate your community to invest larger amounts.

**[Best Practices](https://smallbusiness.honeycombcredit.com/migration/flightplan/investor-perks#perk-best-practices)** |** [Types of Investor Perks](https://smallbusiness.honeycombcredit.com/migration/flightplan/investor-perks#types-of-perks) **

[**Previous Perk Examples**](https://smallbusiness.honeycombcredit.com/migration/flightplan/investor-perks#successful-investor-perks) | **[Use AI to Generate Your Perks ](https://smallbusiness.honeycombcredit.com/migration/flightplan/investor-perks#investor-perk-generator)**

### Perk Structure Best Practices

1. Offer 2-4 tiers of perks.At least 2 to draw intrigue, but no more than 4 to not overwhelm potential investors. 
2. Anchor your first tier at $300-500 at least. Remember, Honeycomb's minimum investment amount is $100, and the point of perks is to bring up the average investment size!
3. Use perks as a way to generate more revenue for your business. For example, offering discounts such as "Invest $1,000 and receive a 10% discount on in-store purchases!" Make sure any discounts are in line with your business's financial goals.
4. Make sure your description is clear, concise, and easy to understand. Try giving each tier a fun and catchy name!

### Types of Investor Perks 

There are various types of perks to offer investors during your Honeycomb offering. Here are a few types of different perk categories to make investors feel valued and engaged with your business.

#### 1. Unique Experience Perks

- **Exclusive Cooking Class: $2,500** - Join us for an exclusive cooking class where you'll learn to prepare signature dishes from our chef. Enjoy a complimentary glass of wine as you cook.
- **Create Your Own Pizza Night: $5,000** - Design your own pizza flavor with our team! Host a pizza party for up to 10 friends, where everyone can create their own pizzas.

#### 2. Merchandise Perks

- **Merch Bundle:  $1,000** - A bundle including a hat featuring our logo, and one of our coffee mugs, and a bag of seasonal coffee beans!
- **Personalized Chef's Knife: $2,500** - Get a high-quality chef's knife engraved with your name, similar to those used by our kitchen staff.

#### 3. Discount Perks

- **10% off for 1 year: $1,000** - Enjoy 10% on all in-store purchases in the year following your investment!
- **Investor Club Discount: $5,000** - Enjoy 15% off dine-in purchases at the taproom for the duration of our Honeycomb loan!

---

### Successful Investor Perk Examples 

Here are two examples of Honeycomb alumni that performed really well in offering perks! You can create something yourself with the [Canva template in this set](https://www.canva.com/design/DAGmsq_h7g4/Yctn-mYblE3W9AERgbB_Qg/edit?utm_content=DAGmsq_h7g4&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton).

David of [Chubby Cattle](https://invest.honeycombcredit.com/campaigns/Chubby-Cattle-Philadelphia) received **$69,000+ from 36 local investors** to renovate the second floor of his restaurant. 

![Chubby Cattle Perks](https://smallbusiness.honeycombcredit.com/hs-fs/hubfs/Chubby%20Cattle%20Perks.png?width=550&height=367&name=Chubby%20Cattle%20Perks.png)

Jordan of [Roost Uncommon Kitchen](https://invest.honeycombcredit.com/campaigns/Roost-Uncommon-Kitchen) received **$43,000+ from 43 investors** to improve operational efficiency!

![Roost Uncommon Kitchen Perks](https://smallbusiness.honeycombcredit.com/hs-fs/hubfs/Roost%20Uncommon%20Kitchen%20Perks.png?width=550&height=367&name=Roost%20Uncommon%20Kitchen%20Perks.png)

---

### Use AI to Generate Your Investor Perks in Less Than 2 Minutes

Running into writer's block with perk generation? No problem! Use **[the Honeycomb Bot](https://snackprompt.com/prompt/investment-perks-for-my-honeycomb-offering)** to generate investor perks for your Honeycomb offering: 

- [Pre-Launch](https://smallbusiness.honeycombcredit.com/migration/flightplan/pre-launch?hsLang=en#main-content)

    - [Before Your Strategy Call](https://smallbusiness.honeycombcredit.com/migration/flightplan/pre-launch?hsLang=en#before-your-strategy-call)
    - [Photo and Video Shoot Resources](https://smallbusiness.honeycombcredit.com/migration/flightplan/pre-launch?hsLang=en#photo-and-video-shoot-resources)
    - [Pre-Launch Messaging Guide](https://smallbusiness.honeycombcredit.com/migration/flightplan/pre-launch?hsLang=en#pre-launch-messaging-guide)
    - [Pre-Launch Outreach Resources](https://smallbusiness.honeycombcredit.com/migration/flightplan/pre-launch?hsLang=en#pre-launch-outreach-resources)
    - [Mobile App Resources](https://smallbusiness.honeycombcredit.com/migration/flightplan/pre-launch?hsLang=en#mobile-app-resources)
- [Launch](https://smallbusiness.honeycombcredit.com/migration/flightplan/launch?hsLang=en#main-content)

    - [Before Your Launch Call](https://smallbusiness.honeycombcredit.com/migration/flightplan/launch?hsLang=en#before-your-launch-call)
    - [Next Steps Following Launch](https://smallbusiness.honeycombcredit.com/migration/flightplan/launch?hsLang=en#next-steps-following-launch)
    - [Launch Day Messaging Guide](https://smallbusiness.honeycombcredit.com/migration/flightplan/launch?hsLang=en#launch-day-messaging-guide)
- [In-Flight](https://smallbusiness.honeycombcredit.com/migration/flightplan/in-flight?hsLang=en#main-content)

    - [Start Here](https://smallbusiness.honeycombcredit.com/migration/flightplan/in-flight?hsLang=en#start-here)
    - [Your Content Toolkit](https://smallbusiness.honeycombcredit.com/migration/flightplan/in-flight?hsLang=en#your-content-toolkit)
    - [Examples from Honeycomb Alumni](https://smallbusiness.honeycombcredit.com/migration/flightplan/in-flight?hsLang=en#examples-from-honeycomb-alumni)
    - [Miscellaneous](https://smallbusiness.honeycombcredit.com/migration/flightplan/in-flight?hsLang=en#miscellaneous)
- [Landed!](https://smallbusiness.honeycombcredit.com/migration/flightplan/landed?hsLang=en#main-content)

    - [Loan Closing](https://smallbusiness.honeycombcredit.com/migration/flightplan/landed?hsLang=en#loan-closing)
    - [Investor Engagement](https://smallbusiness.honeycombcredit.com/migration/flightplan/landed?hsLang=en#investor-engagement)
- [Fast Track Pilot](https://smallbusiness.honeycombcredit.com/migration/flightplan/fast-track-pilot?hsLang=en#main-content)

    - [Promoting Your Testing the Waters Page](https://smallbusiness.honeycombcredit.com/migration/flightplan/fast-track-pilot?hsLang=en#promoting-your-testing-the-waters-page)

- [Blog](https://smallbusiness.honeycombcredit.com/migration/flightplan/investor-perks#blog)
- [About](https://smallbusiness.honeycombcredit.com/migration/flightplan/investor-perks#about)

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